I’ll be clear: Roku owners need to download the YouTube app now (or, at least, before Thursday, December 9). Why then? It’s the big apocalyptic day for the talks between Roku and Google, the feud of which has bubbled up from app to app and could result in YouTube’s removal from the Roku App Store. You might not be using YouTube on your TV now, but you could very easily see a need for it later.
Roku announced the news on October 21, in an updated press release to say, “Google has advised us that unless we reach an agreement on the renewal terms before our current agreement expires, we will not be able to offer YouTube on the Roku platform to new users. ”
Why is this happening? For the same reason, it still is. Businesses disagree over sharing money and data, and we as the customer (as always) are the ones who will suffer.
It all started with Roku starting the YouTube TV app from the Roku Channel Store (which meant only those who had downloaded it before could use it), when he accused Google of anti-competitive practices and requests for preferential treatment and more data than them. d get normally. YouTube argued that these claims were without merit, while CNBC, however, reports that it saw a 2019 email from Google to Roku asking for preferential treatment in search results. For more details, see my previous story on this.
Of course, there is a chance that both parties will fix this before December 9th, but we don’t hold our breath to expect a “Kumbaya” moment where Google and Roku hold hands and put this in the past. . These companies would probably like to put this problem behind them and start making money again, but they also apparently have different terms that they want to take advantage of.
Because even though the YouTube app may leave the Roku Channel Store, the app will still work if you download it now. From your Roku, it’s a fairly straightforward process.
How to download YouTube to your Roku
- Click the Home button on your remote.
- Click the Streaming Channels button on the Home screen.
- Search for “YouTube”.
- Select it from the results.
- Click Add Channel.
How to download YouTube to your Roku from your phone or computer
You can even grab the YouTube app when you’re away from your computer, through a web browser, as long as you’re signed in with your Roku account.
Visit this page and click “+ Add Channel”.
But, honestly, I would go and check that it worked on Wednesday (December 8th).
While Roku makes our top pick for the best streaming devices, that ranking is currently in jeopardy. If YouTube is started from the Roku Channel Store, I don’t think I will recommend its devices with such confidence. Yes, the Roku Streaming Stick 4K is great, but the Chromecast with Google TV is also great and doesn’t have any app missing issues.
Stay tuned, readers. And, again, download YouTube to your Roku right now.