Comcast brings the Apple TV app to the Xfinity X1, Flex and XClass TV platforms allowing customers to access Apple TV + content, iTunes and more.
Comcast brings the Apple TV app to the company’s set-top boxes, hubs and televisions. Apple has significantly expanded its Apple TV app to more platforms since the launch of Apple TV +, the company’s original content video streaming service. The latest support expansion comes shortly after Apple TV + arrived on Chromecast with Google TV.
Apple TV + is a newcomer to the video streaming service, which launched just two years ago. Originally, Apple TV + could only be streamed to Apple’s own devices. However, the company slowly started working on apps for game consoles, smart TVs, and streaming boxes. Despite being late to the party, Apple already has a few breakout shows, including Ted lasso, The morning show, and Mythic Quest.
During the recent earnings call, Comcast CEO Brian Roberts announced that the Apple TV app will arrive on the company’s Xfinity X1, Flex, and XClass TV platforms. In return, Comcast’s Xfinity Stream and Sky Go apps will be available on Apple TV devices. XClass TVs, built by Hisense, are Comcast’s first foray into a real TV. The company has historically limited itself to set-top boxes that connect to the customer’s existing TV. The new TVs will start at $ 298 and include 12 months of Peacock Premium with ads.
Apple TV app, everywhere
However, the Apple TV app is more than just Apple TV +. Users can buy, rent, and play movies or TV shows from the iTunes Store. Besides, users can also subscribe to channels like Starz, Paramount +, Showtime, etc. via Apple’s TV Channels feature. Users can also access third-party content from services like Disney +, HBO Max, and Hulu right in the Apple TV app. Other than Apple devices, most variations of the Apple TV app do not allow access to third-party streaming services (other than Apple TV channels) from the Apple TV app.
As with all other streaming apps, being on more platforms is a good thing. Streaming apps should be available on all platforms that users want to use and not be required to use specific platforms to access content. Apple isn’t free for the home, however. Apple TV is still MIA on Android and Windows. Yes, Apple TV + is web accessible on either platform, but that’s not ideal. Especially considering the Apple tv+ the website is not the best experience.
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